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Case Studies / Forex / IB Prime
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IB Prime logo

IB Prime.
Forex IB Platform

Rewired IB Prime's funnel around revenue outcomes — not clicks. Conversion to funded accounts jumped across the board.

3.1K+
Qualified Leads
+19.7%
Funded Conversion
−36%
CPA Reduction
IB Prime product
B2B Funnels Paid Ads CRO CRM
/ Forex
About the Platform

The product.

IB Prime is an infrastructure platform designed to help introducing brokers scale globally. It connects IBs with brokers, offers high-rebate structures, and provides marketing tools to grow networks.

The platform enables IBs to operate as full-scale trading businesses.

Strategic Challenges

What we walked into.

/ 01

Low conversion to funded accounts

/ 02

Weak funnels

/ 03

Poor scalability

/ 04

Lack of differentiation

Services Delivered

What we ran.

  • / 01 B2B funnels
  • / 02 Paid ads
  • / 03 CRO
  • / 04 CRM systems
How the Team Executed

GoPromo optimised funnels and positioned IB Prime around revenue growth for IBs.

GP
GoPromo × IB Prime
The playbook, in motion
The Outcome

What it shipped.

Result / 01

3,100+ qualified IB and partner leads generated

Result / 02

19.7% increase in funded-account conversion rate

Result / 03

27% increase in average revenue per active user

Result / 04

36% reduction in CPA

Result / 05

5.6% landing-page CVR uplift

Result / 06

18% increase in broker-partner application rate

Result / 07

24% faster lead response and qualification through CRM automation

Result / 08

11.3% close rate from qualified partner pipeline

Channels
B2B FunnelsPaid AdsCROCRM
Search intent
forex IB marketingbroker affiliate growth

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