Ventra.
AI Event Planning Platform
Search-first acquisition built around high-intent event planners. Two-sided marketplace growth that actually balances.
The product.
Ventra is an AI-powered event planning platform that connects users with venues, suppliers, and services for weddings, parties, and events. It simplifies planning by aggregating all event-related services into one platform.
The platform uses AI to recommend options based on budget, preferences, and availability.
What we walked into.
Fragmented marketplace
Low supplier visibility
Weak user acquisition
Poor discovery
What we ran.
- / 01 SEO and local SEO
- / 02 Paid ads
- / 03 Content marketing
- / 04 Lead funnels
GoPromo focused on search-driven acquisition and built funnels targeting high-intent users planning events.
What it shipped.
38,000+ monthly organic sessions reached after SEO rollout
5,600+ lead enquiries generated from high-intent funnels
13.4% visitor-to-enquiry conversion rate on top pages
24% improvement in supplier profile visibility
17.9% decrease in cost per lead from paid traffic
31 keyword positions achieved in the top 10 locally
9.1% landing-page CVR uplift after CRO updates
22% increase in returning planning users over 60 days
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