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Ventra.
AI Event Planning Platform

Search-first acquisition built around high-intent event planners. Two-sided marketplace growth that actually balances.

38K+
Monthly Sessions
5.6K+
Lead Enquiries
−17.9%
CPL Reduction
Ventra product
SEO & Local SEO Paid Ads Content Lead Funnels
/ Consumer App
About the Platform

The product.

Ventra is an AI-powered event planning platform that connects users with venues, suppliers, and services for weddings, parties, and events. It simplifies planning by aggregating all event-related services into one platform.

The platform uses AI to recommend options based on budget, preferences, and availability.

Strategic Challenges

What we walked into.

/ 01

Fragmented marketplace

/ 02

Low supplier visibility

/ 03

Weak user acquisition

/ 04

Poor discovery

Services Delivered

What we ran.

  • / 01 SEO and local SEO
  • / 02 Paid ads
  • / 03 Content marketing
  • / 04 Lead funnels
How the Team Executed

GoPromo focused on search-driven acquisition and built funnels targeting high-intent users planning events.

GP
GoPromo × Ventra
The playbook, in motion
The Outcome

What it shipped.

Result / 01

38,000+ monthly organic sessions reached after SEO rollout

Result / 02

5,600+ lead enquiries generated from high-intent funnels

Result / 03

13.4% visitor-to-enquiry conversion rate on top pages

Result / 04

24% improvement in supplier profile visibility

Result / 05

17.9% decrease in cost per lead from paid traffic

Result / 06

31 keyword positions achieved in the top 10 locally

Result / 07

9.1% landing-page CVR uplift after CRO updates

Result / 08

22% increase in returning planning users over 60 days

Channels
SEO & Local SEOPaid AdsContentLead Funnels
Search intent
event planning app marketingwedding planning platform growth

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